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Why Paw & Pasture

A Better Way to Nourish Your Dog

Grounded in Nature. Guided by Science.

We believe dogs thrive when nutrition starts with real food – whole animals, nutrient-dense plants, thoughtfully sourced ingredients, and traditional foods prepared with care.


So we look to nature for the nutritional blueprint, then use modern research, veterinary insight, and nutritional science to help us apply it responsibly for today's dog.


Real Food. Thoughtful Sourcing. Minimal Processing. Nothing Unnecessary.

The Modern Dog Food Dilemma

What Modern Feeding Left Behind

Modern feeding made mealtime easier. But even when food meets established nutritional requirements, it may not provide the same diversity of whole foods dogs traditionally consumed.


Organ meats. Bones. Healthy fats. Nutrient-dense plants. Naturally occurring nutrients from the animal and plant kingdom.


A full bowl doesn't always mean a complete nutritional foundation. And the missing piece may not be more food.


It may be broader nutrition.

Build Your Dog's Foundation

90-Day Confidence

Guarantee

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The Incomplete Bowl

A Full Bowl Doesn't Always Mean A Complete Bowl

The food can be good.

The ingredients can be premium.

The dog parent can be doing everything "right."


But even high-quality kibble, fresh, raw, and homemade diets can leave nutritional gaps.


And when something is missing from the bowl, the nutritional foundation the whole body depends on may be missing something too.

The Incomplete Bowl

A Full Bowl Isn't Always Complete

100%

of commercial raw diets have at least one nutrient imbalance

95%

of homemade dog food recipes are missing at least one essential nutrient

83%

of homemade dog food recipes lack multiple nutrients (like calcium & phosphorous)

80%

of kibble or supplement

nutrients are lost during

high-heat processing

The food can be good.

The ingredients can be premium.

The dog parent can be doing everything "right."


But even high-quality kibble, fresh, raw, and homemade diets can leave nutritional gaps.


And when something is missing from the bowl, the nutritional foundation the whole body depends on may be missing something too.

The Missing Piece

We Start With Real Food, Not A Supplement Facts Panel

Five Layers of Nutrition Built to Support the Whole Dog

Nature already created extraordinarily nutrient-dense foods.


Our job isn't to reinvent them. It's to source them responsibly, preserve what makes them valuable, and combine them thoughtfully for the modern dog.

Build Your Dog's Foundation

90-Day Confidence

Guarantee

Free Shipping

on Orders $75+

Explore The Formula

26 Ingredients. 5 Nutritional Roles. 1 Daily Routine.

Every ingredient was selected for a specific nutritional role and designed to complement the ingredients around it.

    *Note: The above ingredient amounts are based on a medium-size dog that’s taking the recommended daily serving (2 scoops).

    Build Your Dog’s Foundation

    90-Day Confidence

    Guarantee

    Free Shipping

    on Orders $75+

    Whole-Body Support

    1 Foundation. 6 Areas of Support.

    Your dog's body doesn't experience nutrition one ingredient – or one system – at a time. That's why the Five-Layer Nutritional Foundation is designed to support the whole dog.


    See what the signs you’re noticing may be pointing to and which ingredients are there to support each system.

    Build Your Dog’s Foundation

    90-Day Confidence

    Guarantee

    Free Shipping

    on Orders $75+

    Whole-Body Support

    1 Foundation. 6 Areas of Support.

    Your dog's body doesn't experience nutrition one ingredient – or one system – at a time. That's why the Five-Layer Nutritional Foundation is designed to support the whole dog.


    See what the signs you’re noticing may be pointing to and which ingredients are there to support each system.

    Digestive Health

    Signs Your Dog Needs Support

    Gas, bloating, loose stool, itching, ear issues, allergies

    Key Ingredients

    Probiotics

    Colostrum

    Whole-Bone Matrix

    Turmeric

    What the Formula Supports

    Supports digestive balance, nutrient utilization, and stool consistency

    Immune Health

    Signs Your Dog Needs Support

    Frequent itching, recurring ear issues, seasonal sensitivities, excessive licking, immune reactivity

    Key Ingredients

    Colostrum

    Mushroom Complex

    Probiotics

    Vitamin D3

    Acerola Cherry

    What the Formula Supports

    Supports healthy immune function and everyday resilience

    Skin & Coat

    Signs Your Dog Needs Support

    Dry skin, dull coat, excessive shedding, flaky skin, irritated paws

    Key Ingredients

    Salmon Oil

    Organ Complex

    Astaxanthin

    What the Formula Supports

    Supports skin moisture, coat quality, and antioxidant protection

    Joint & Mobility

    Signs Your Dog Needs Support

    Stiffness, slowing down, hesitation, difficulty after rest, slower recovery

    Key Ingredients

    Whole-Bone Matrix

    Green-Lipped Mussel

    Turmeric

    Vitamins D3 & K2

    What the Formula Supports

    Supports structural health, connective tissue, and comfortable movement

    Cognitive Health

    Signs Your Dog Needs Support

    Restlessness, difficulty settling, reduced alertness, age-related changes

    Key Ingredients

    Wild Alaskan Salmon Oil

    Lion's Mane

    Organ Complex

    What the Formula Supports

    Supports brain health, normal nervous-system function, and vitality

    Healthy Aging

    Signs Your Dog Needs Support

    Low energy, slower recovery, declining resilience, reduced interest in activity

    Key Ingredients

    Blueberry

    Astaxanthin

    Mushroom Complex

    Acerola Cherry

    Turmeric

    What the Formula Supports

    Supports cellular protection, recovery, and long-term resilience

      Build Your Dog’s Foundation

      90-Day Confidence

      Guarantee

      Free Shipping

      on Orders $75+

      Our Standards

      Better Ingredients. Better Nutrition.

      The Details Make the Difference

      A thoughtful formula only matters if the ingredients, sourcing and processing live up to it. That's why our standards begin long before anything reaches your dog's bowl.

      100% Grass-Fed & Finished


      Better nutrition starts at the source.


      Our foundational beef ingredients come from cattle raised on pasture and fed grass throughout their lives – giving us a cleaner, more intentional starting point for whole-animal nutrition.

      Whole-Food First


      Food first. Isolated nutrients only when they serve a purpose.


      Our formulas begin with whole-animal and whole-food ingredients that naturally provide complex combinations of nutrients, not a long list of synthetic replacements.

      Regeneratively Sourced


      Healthy animals begin with healthy land.


      We prioritize ingredients sourced from regenerative American farms that work with natural ecosystems to support healthier soil, pastures and animals.

      Gently Processed


      Preserve the nutrition. Don't process it away.


      We favor thoughtful preparation methods like freeze-drying and traditional slow-simmering to make nutrient-dense foods convenient while protecting their nutritional integrity.

      Third-Party Tested


      Trust shouldn't require blind faith.


      We independently test our products to help verify quality and give dog parents greater confidence in what they're putting in the bowl.

      Human-Grade Ingredients


      If we wouldn't accept the quality for ourselves, why accept less for our dogs?


      We prioritize high-quality, human-grade ingredients selected with the same care we'd expect from foods made for our own families.

      Nothing Unnecessary


      Every ingredient should earn its place.


      No artificial flavors. No artificial preservatives. No synthetic fillers. No ingredients added simply to make the label longer or the product cheaper.

      Build Your Dog’s Foundation

      90-Day Confidence

      Guarantee

      Free Shipping

      on Orders $75+

      The Paw & Pasture Approach

      Start With the Foundation

      Better dog nutrition doesn't have to be complicated.

      1

      Rebuild the Foundation

      Build a broader nutritional foundation with All-in-One Nutrition.

      2

      Add Targeted Support

      Add additional whole-food support based on your dog's individual needs.

      3

      Build the Routine

      Make better nutrition a simple habit you can actually maintain.

      PRO TIP: Get the best of both worlds with the Bone-to-Bowl Bundle.

      Start Here

      Complete the Bowl. Rebuild the Foundation.

      All-in-One Nutrition for Dogs

      Daily Meal Topper


      A daily, whole-food nutritional foundation designed to complement your dog’s existing food, help fill common nutritional gaps, and support the whole body from the inside out.

      Works with kibble, fresh, raw, or homemade food

      One measured daily serving

      26 ingredients across 5 nutritional roles

      Designed for puppies, adults, and senior dogs

      Shop All-in-One Nutrition

      90-Day Confidence

      Guarantee

      Free Shipping

      on Orders $75+

      Build Lasting Health

      More Walks. More Adventures. More Years Together.

      You can't control everything that happens throughout your dog's life. But you can make the small choices that help support them along the way.


      Better ingredients. Better nutrition. One simple daily habit.


      Because building a stronger foundation isn't really about what's in the scoop. It's about everything you hope comes after it.

      Build Your Dog's Foundation

      90-Day Confidence

      Guarantee

      Free Shipping

      on Orders $75+

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      Paw & Pasture is committed to making our website's content accessible and user friendly to everyone. If you are having difficulty viewing or navigating the content on this website, or notice any content, feature, or functionality that you believe is not fully accessible to people with disabilities, please email our team at support@pawandpasture.com with "Disabled Access" in the subject line. Read our full accessibility statement.